Endorsed by President Donald J. Trump
Keith Self — Texas Tough Conservative
Keith Self Texas Tough

Meet Keith Self

Proven conservative leadership for Texas’ Third District.
Rooted in Texas

A Native Texan, Born to Serve

Lieutenant Colonel Keith Self was born in a military hospital in 1953 during his father’s service in the United States Army, returning to Texas with their five-week-old son. The family moved some during Keith’s youth but soon settled in their home state of Texas, a state that has been home to both sides of Keith’s family for five generations.

Keith Self at The United States Military Academy at West Point
West Point, Class of 1975
Keith Self, United States Army
A Career in Uniform

A “Texas Tough” Soldier

After graduation from High School in Amarillo, Keith accepted an appointment to The United States Military Academy at West Point, where he graduated in 1975 to begin a career of service to our country. His fellow service members came to respect and admire this leader who personified his “Texas Tough” approach to leadership.

His service took him to Europe, the Middle East, and the Pentagon, where he worked on the most sensitive of military matters. He served as Infantry Platoon Leader, Special Forces Detachment Commander, Company Commander, and as Executive Officer to a Major General in Egypt — responsible for managing $2 Billion in security assistance. Keith earned the Master Parachutist Badge, Ranger Tab, and Special Forces Tab, and retired with the rank of Lieutenant Colonel.

Collin County Judge · 2006–2018

Public Service Is the Hallmark of Keith’s Life

Upon retiring from the Army, Keith ran for and was elected County Judge in Collin County, TX, in 2006 — one of the fastest-growing in America. His strong, no-nonsense approach was applauded by citizens and colleagues alike. While other counties were raising taxes, Keith was cutting them — by 25%. While pension systems threatened to ruin finances in many counties, Keith reformed the pension system and saved countless taxpayer dollars.

He took on special interests and won, often the lone conservative voice on the Executive Board of the North Central Texas Council of Governments. The voters rewarded him with three consecutive terms before he retired in 2018. Once again, Keith Self’s Texas Tough leadership made a difference for his community and his country.

Keith Self being sworn in as Collin County Judge
A Lifetime of Service

On the Trail & In the Fight

Keith Self at the U.S. House Keith Self with Senator Ted Cruz Governor Perry at the Audie Murphy ceremony Keith Self greets supporters Keith Self in Farmersville Keith Self on the campaign trail
Keith and Tracy Self
Keith & Tracy Self

Faith in Christ Is the Foundation

Keith met the love of his life, Tracy, at a Young Life Christian Fellowship group. Faith in Christ is the foundation of their lives and marriage. Their faith informs every aspect of life and serves as the chief motivator for Keith’s service to others.

Keith and Tracy are members of Stonebriar Community Church. He has served on the boards of the Samaritan Inn, the Prestonwood Pregnancy Center, and the U.S. Army Recruiting Battalion Advisory Board as chairman. Keith is a lifetime member of the National Rifle Association and a member of the Military Officers Association of America and the American Legion.

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